There is a new e-shop for those who want “the right one”.

"The car of your dreams is yours in a few clicks. You see it, you choose it, you block it. Love without complications ".

Allusive and ironic, this is the concept of the video campaign we created for the launch of the new e-shop of the Jeep, Fiat, Abarth, Alfa Romeo and Lancia brands.

   

CLIENT

Stellantis

SERVICES

Art direction, Copywriting

The story, adapted in both female and male versions, shows the moments of tension that precede the first date after an online meeting.

We follow the protagonists as they get ready and, thanks to the voiceover, we listen to their thoughts full of expectations and trepidation: they will finally be alone with the right one.

Man_05
Man_02
woman_02
woman_01

The surprise awaiting for us at the end: the virtual space where the spark is struck is not a dating site, but the new e-shop. And the perfect match is actually a shiny new car.

Gif_Jeep

Credits

Executive Creative Director
Francesco Milanesio

Art Director
Giulia Giordano

Account & Project Manager
Martina Boccardi

Lead Art Director
Riccardo Albertazzi

Lead Copywriter
Chiara Fissore

JOIN OUR TEAM

We are always searching for new talents and interesting personalities who can help us expand our horizons and improve our team. Check out the open position.

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